Yesterday Apple unveiled some details about their products for the coming year. First on the agenda; iPhone 6 & 6 Plus release statistics. We’re not surprised to find that Apple has pulled off the biggest launch of their phones this year making record sales and deliveries worldwide. Speaking of world wide, 32 countries are iPhone enabled with China set to get the next batch of fresh iPhones. Overall Apple said that the response and demand was surprising and they’re glad their frontline employees handled the demand extremely well.
CEO Tim Cook proceeded to talk about Apple Pay next saying that the anticipated contactless mobile payment service will be available in the upcoming iOS 8.1 update scheduled to land on Monday, the 20th of October. Tim also revealed an additional 500 banks have signed on to Apple Pay in addition to all the US banks and credit card providers. And in one last surprise, Apple Pay can be used in-app and online on the web effectively enabling a one stop payment function to any mobile purchase. This will certainly be a pay-game changer!
Another reveal was the release of OS X Yosemite, a new Mac and iPad mini 3 with retina display-the usual things we’ve come to expect from the smart device giant. Yosemite features a whole new design that matches iOS 8, and comes with the ability to make SMS and regular phone calls. This might annoy some of the telecoms, just a bit. Craig Federighi, the VP of Software Engineering showed off the calling feature with a conversation with Stephen Colbert who before hanging up told Craig to get back to work on Apple Watch because “You know what I see when I look at my wrist?…My wrist!” Before signing off Craig said that Yosemite is now available for download, and it’s 100% free.
Overall the event served as an in-depth look at their new releases and upcoming products. Although the announcements of the new iPads felt a little flat the promise of Apple Pay and new features for the ever growing family of devices Apple has begun to offer show that they’re still able to offer a wide range of services across an even wider range of devices.
PS: If you missed out on the live keynote you can find the recorded version on Apple’s website.